Jute is a vegetable fibre, second of importance only to cotton of its various uses. Jute floor coverings encompass woven, tufted and piled carpets. Jute rugs are eco-friendly, strong and durable. Due to these features and its heat insulation and anti-static properties, these rugs have earned their place in home décor. Jute mats are woven in fancy shades and various weaves. Jute composites can also be used for underlay.  Natural fibre rugs, including jute rugs, need to be cleaned professionally every six months or accordingly to the heaviness of traffic.

Vacuuming
Use an upright vacuum cleaner and pass over the area several times from different directions in order to reduce soil build up. Vacuum the carpet on both side and the floor underneath. Vacuuming your rug regularly will prevent the dirt from becoming too impacted. If dirt or mud gets onto the carpet, scrape it with a blunt object before vacuuming. Place door mats in front of exterior doors to prevent dirt coming into the house and onto the carpet.

Spills and Stains
Act immediately by blotting up the excess moisture with a clean absorbent cloth or paper towel to prevent permanent damage. Avoid rubbing, as it may push the liquid deeper into the fabric or spread the stain to a wider scope. You may need to flip the carpet to absorb the moisture from the backside. Consult a professional carpet cleaner for stain removal for best results.

Preventive Measures and Cleaning
Jute rugs are most suitable for light traffic areas and away from moisture since strength breaks down when jute is wet. Do not put your jute carpet near moisturous areas such as bathrooms or entrance. Rotation of the rug is highly recommended to alter the traffic pattern. Look up the specific instructions for care on your rug. Finally, if it needs total cleaning, hot water extraction method is not suitable, as it can cause shrinkage and staining of the jute fibre. Dry cleaning service is the only alternative for your natural fibre carpet.
These guidelines for proper maintenance and cleaning will help you prolong the life and beauty of your jute carpets.